Further Insights
If we’re not helping you succeed, we’re failing.
Quick fixes and corner cutting aren’t our thing. If a job’s worth doing, it’s worth doing properly. When you work with us, we’re all in. You get all our know-how, every bit of our experience, and our full attention. It doesn’t matter if it’s a standalone project or a long term relationship, there are no ifs, nor buts.
We measure ourselves on the impact we make on your big decisions. If you’re not happy with the results we deliver, we’ll keep going until you are.
That’s our commitment to you.
Sports Rights Valuation
We’ve been doing this for twenty years and there’s not much we haven’t seen or valued.
Whether you’re trying to get to grips with valuing TV coverage, ground naming rights, financial fair play or something a bit different like the value of sponsoring buoys in the sea, we’ve probably seen it.
Tell us what you’re trying to achieve and we’ll recommend a solution with your name on it.
It comes with a step by step plan for achieving it, and milestones that will reassure you that you’re travelling on the right road, heading in the right direction at the right speed.
And if you want us to, we’ll join you on that journey and show you the way.
Strategy and Insight
Good data is one thing. Analysing it and drawing persuasive conclusions is another thing altogether.
The work we’ve done, over decades, successfully helping sports, music, and entertainment brands to quantify and commercialise their assets, also works in most areas of business.
Our strength is translating data. We’ve used it to help big brands value sports and entertainment assets of all types, so they can strike profitable deals with confidence.
Even away from sport, we can use our experience to help you draw the right conclusion from a tangle of complex data, or we can use it to help you create and execute the right commercial strategy.
Project Management and Outsourcing
Platformation’s “people on demand” can plug the unexpected gaps in your team when you can’t.
Call on us for someone commercially astute, who can bring a fresh pair of eyes. Whether it’s running workshops, preparing sales decks, writing strategy documents and white papers, or creating pitch documents and presentations, we’ve seen it all. We can start tomorrow.
And when one person isn’t enough, we have an extensive network and can put a team of all the talents together before you can say HR.
Sponsorship Decision Maker Survey
There’s lots of options for sponsors, across lots of industries. How do you get it right?
With so many options open to sponsors across sport, music, entertainment – and beyond – how can you be sure that you are making the best decisions to delight your investors?
This report will give you an understanding of the market you’re operating in, and help you establish the facts you’ll need to go into your discussions with confidence.
To produce those landmark reports, we contacted over 2,000 decision makers, who all work for brands active in sponsorship, which turnover more than 50 million Euros a year.
We broke down the decision-making process and examined their investment aims and motivations. The result was some very interesting future trends. If you’re in the world of buying or selling commercial rights, it’s a “must read”.
It’s your definitive guide to choosing the right brand to partner with, understanding their sales processes, and knowing how and when to make your approach.